Say Hi to Flower Frens
We’re Flower Frens, your local florist with a thing for fresh flowers and good vibes.
Our journey started when we stumbled across a charming little shop called Flowers, Songs & Gifts, opened back in 1989 by a lovely human named Noel. She ran the place for 35 years before passing it on—and we couldn’t resist the chance to jump in. We had no background in retail flowers, just a whole lot of heart and a willingness to figure it out.
The name always made us smile, but it took us a while to ask what the “songs” were about. Turns out, Noel used to do singing telegrams until the Marines in town kept calling for “nudie-grams” (her words). She scrapped the singing, kept the flowers, and left us a legacy that made us laugh and lean in.
After a year and a half of growing and dreaming, we landed on a name that just fits. Flower Frens. Because that’s who we are. We’re not a big box florist. We’re the team who gets to know you, hypes you up, and celebrates right alongside you. Whether it’s your wedding, a Tuesday delivery, or just something pretty for your kitchen counter—we’re here with creativity, care, and a lot of love.
We’re a studio-based shop, which means we focus on quality over quantity. Yes, we have a storefront, but we realized pretty quickly that our niche is in creating artful pieces that take time and intention. We love following up with our couples, building relationships, and giving each order the attention it deserves. That’s why we deliver everything ourselves—we’re not into handing your bouquet off to a gig worker who might tip it sideways or leave it at the wrong house.
Running a traditional flower shop just isn’t our thing. Google “Vista florist” and you’ll see why. There are amazing shops on every block—and four on our street alone. We’re happy to let them do their thing while we do ours.
And our thing? It’s being your Flower Frens. The only ones in North County.
(P.S. We were also voted Best Florist of North County in 2025—just saying.)